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Marketing Copywriter
Posted: May 25, 2021
 
The Role
As the Silver Icing Marketing Copywriter, your role is to write clear, compelling and accurate copy for various marketing channels. You have a very strong attention to detail, exceptional written and verbal communication skills and have a passion for writing. You are responsible for producing engaging content relating to but not limited to: daily product information and analysis, website copy, social media content copy and more. Assistance to the marketing team as needed, for example, daily scheduling to social media platforms.

As a Marketing Copywriter, you will develop original content and suggest creative ways to attract and engage more customers and promote our brand. Ultimately, you should be able to increase social engagement (likes, shares, etc.) as well as produce interesting written content and proofread work for quality and accuracy.

IMPORTANT: THIS IS A FULL-TIME IN-HOUSE POSITION AT OUR HEAD OFFICE.
Responsibilities
  • Create and write clear and interesting copy with distinct brand voice

  • Create copy for websites, social media platforms, emails, ad campaigns, and more

  • Brainstorm creative content and copy ideas with other team members

  • Develop and implement creative marketing and communication strategies for target audiences

  • May be required to perform some editing tasks and revisions to help adhere to a company style guide and brand voice

  • Boost SEO traffic to the company website for optimal online visibility

  • Create, proofread and edit copy as needed

  • General assistance with social media management and content creation

  • Facilitate online conversations with customers

  • Daily scheduling to social media channels

  • Suggest new ways to attract prospective customers, like promotions and competitions

  • Report on and analyze results for strategy improvement

  • Report on online reviews and feedback from customers

  • Develop an optimal posting schedule, considering the traffic and customer engagement metrics

  • Oversee layout of social media accounts

  • Keep up-to-date with changes in all social platforms ensuring maximum effectiveness

  • Pitch in where help is needed
Qualifications
  • Bachelor's degree in English or Communications, with a focus on writing or creative writing is an asset

  • Proven work experience in copywriting, copy editing or related field

  • Excellent written and verbal communication skills

  • STRONG attention to detail

  • Experience in multiple social media platforms: Facebook, Instagram, Pinterest and TikTok

  • Enjoy collaboration and working with a team but can also work independently with little supervision when necessary

  • Basic graphic design skills an asset

  • Love of fashion

  • Ability to work in a fast-paced, changing and deadline-oriented environment
Job Type
  • Full-time, Permanent
Benefits
  • Dental care

  • Life insurance

  • Extended health care

  • On-site parking

  • Vacation & paid time off

  • Casual dress
This is an outstanding opportunity to work with a rapidly expanding company that offers opportunities for growth. Our office is open concept and located in the Campbell Heights area in South Surrey. We are a fun, friendly group that works hard and places value on work-life balance. We offer a competitive compensation and benefits package that includes product discounts.
Application Requirements
If you are interested in this exciting opportunity and joining our team, please apply directly with your cover letter and resume on our BambooHR account.

To learn more, please check out our website at www.silvericing.com.
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