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Category Archives: Behind The Scenes
Why We’re Downsizing Our Business (and What Comes Next)
In the past five years, we’ve moved our warehouse three times and we’re about to move again. But this time, it’s different. At Silver Icing, we’ve experienced incredible growth. We started the business in my basement and quickly expanded to … Continue reading
Posted in Behind The Scenes
Tagged summer 2025
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Year-End Behind The Scenes
Spotlight ❤️ Behind The Scenes – This Year at SI! As we close out 2024, we can’t help but look back on all the fun moments we’ve shared at Silver Icing! It’s been a year full of laughter, teamwork, and … Continue reading
Silver Icing Exposed!
View this post on Instagram A post shared by Silver Icing (@silver_icing) Welcome to the lighter side of fashion! Today’s Spotlight post is all about the hilarious behind-the-scenes moments with our models. While they always look flawless in the final … Continue reading
Celebrating International Women’s Day
This International Women’s Day, let’s celebrate the journey of progress, not perfection. In a world that demands flawlessness, let’s empower each other by embracing our imperfections and supporting one another’s growth. To mark this occasion, we’re excited to unveil our … Continue reading
Posted in Behind The Scenes
Tagged spring 2024, winter 2023
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BTS Bloopers With Kim!
Get ready to laugh your way through the glamorous chaos of the fashion world with Kim! From wardrobe malfunctions to impromptu dance breaks, join us for a peek behind the scenes where it’s the imperfect moments that truly steal the … Continue reading
The Photos You Never Saw: 2022 Edition
With 2022 coming to an end, we thought we’d take a look back on the year…in a fun way! Here is a collection of photos that didn’t quite make it to the website…Enjoy! Happy New Year!
Posted in Behind The Scenes
Tagged winter 2022
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Magic 2019: The Buying Team takes over Vegas!
Every year the buying team at Silver Icing attends fashion trade shows and today we are going to give you a behind the scenes look! From luxurious brands to the latest in up and coming trends, this is where the … Continue reading
Posted in Behind The Scenes, Landing Page Hide
Tagged behind the scenes, video
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The Online Stylist Program
Christina Marcano, CEO and Co-Founder of Silver Icing, started the company in 2011 as a manufacturing and wholesale business, selling to boutiques across Canada. In 2013 the company hit a few bumps in the road and the decision was made to switch … Continue reading
Posted in Behind The Scenes
Tagged christina, winter fashion
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